How I Switched to Transactional Queries and Have Zero Regrets

Yeees, there’s quite a drama in the blogging community right now. Serpasc is quitting websites, Badalov urges people to whine less and work more, not to mention the moral side of doorway pages. Black’s sites are dropping again (yet another time), and among everyone, one guy is the smartest — building his site around low-volume keywords.

Amount of Money Spent on a Site = Revenue

  • I liked Douglas. He wrote abstractly the last time he launched a blog, but the main thing that stuck with me was: «You’re making junk, yet you want a lot of money.»
  • Yar Gromov approaches it from a slightly different angle: «Every day, think about how to make money easier and faster. What you’re doing right now might not be the most lucrative thing.»
  • After Douglas, I realized I was making junk since I wasn’t earning much money, and after Yar, I started looking for easier and faster ways to make a profit.

As usual, the answer turned out to be simple and straightforward —

The amount of money a user spends on a website equals the revenue in your wallet.

If a person is ready to spend money, the webmaster earns more, and this DOES NOT DIRECTLY DEPEND ON THE VALUE that you think the site provides.

Value Is Abstract, Just Like Expertise

Value is abstract, but the money earned from a website is as real as it gets.

Examples of User Spending on a Site

  1. Someone searches for jam canning recipes for the winter. How much are they ready to spend on the website? Zero. They don’t need anything else and aren’t looking to spend money. Informational query.
  2. Someone wants to go to a company’s official site to access their user dashboard. How much are they ready to spend right now? Zero. Navigational query.
  3. Someone is comparing a product to buy, and you provide them with information. They make up their mind and buy the item. Transactional query. The person spends money, and you earn the most money per user from this query type.

June 2019 Update — This is explained well on the Ahrefs blog — https://ahrefs.com/blog/search-intent/

How I Came to This

As soon as I started focusing specifically on this keyword type, I saw real money. My traffic isn’t even reaching 1k visits a day right now (hilarious, right? What a rookie, since everyone measures success by traffic volume!), but I’m already seeing high returns and, most importantly, high profitability. I can’t disclose exact figures because I don’t want to share that publicly.

Everyone who talks with me in person already knows anyway.

Why Negativity Will Always Exist, Just Like Positivity

Many people groan about how bad things are in the website business, but now I know that you have to look from a different angle and opportunities are always there. Please don’t send me any negative messages; I’m not interested. There will always be poor people in any country, but there will also always be rich people, and you need to focus on that direction and do the work.

Site Types and Income

It doesn’t matter what kind of sites you’re building right now — highly moral doorways, sites for people, or complete garbage sites that hurt to look at — if you make good money on them within the law and without violating any rights, then YOU ARE DOING EVERYTHING RIGHT.

You can churn out whatever sites you want as long as you get results, but personally, transaction-focused keywords brought real returns on a site where the user is ready to pay and spend money.

In short, you get the point: affiliate sites are everything 🙂

My biggest regret is not seeing the potential in this direction earlier. On the other hand, it’s silly to regret it. If I had all the information back then, things would have turned out differently. But even now, it’s pretty good and there’s room to grow. I wish the same for you!

Call to Action

I find transactional queries and continue working with them. More keywords, more articles = more money. I need more gold!!!

I wrote all this info for you; hope you found it useful.